MSM in the News

Allen Lazard Returns to Clubhouse Live

Allen Lazard had many note-worthy moments on the field last year, but for USA TODAY NETWORK-Wisconsin’s Clubhouse Live fans it was the guests he brought with him each week that had them talking. Each week Lazard entertained fans with celebrity guests like Davante Adams, Jaire Alexander, AJ Dillon, Elgton Jenkins, Darnell Savage, Adrian Amos, Marquez […]

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NFL 100: Where Green Bay Packers Super Bowl XXXI Players Would Rank

The NFL Network started an interesting series back in 2011 called NFL 100. The network polled NFL players and asked them to rank the 100 best players in the league. This year, two Green Bay Packers players ranked in the top ten. Aaron Rodgers was ranked third, and Mayfield Sports Marketing partner Davante Adams was […]

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The Gravedigger Tailgate Party Returning to Stadium View

The "Gravedigger Tailgate Party" is returning to Stadium View Sports Bar and Banquet Hall for the 2021 NFL Season featuring Packers Legend and Super Bowl Champ, Gilbert "The Gravedigger" Brown!  Gilbert is excited to be back in Green Bay and Stadium View to party with fans before each Packer home game. Stadium View Sports Bar […]

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Packers Wide Receivers Marquez Valdes-Scantling and Allen Lazard

The Green Bay Packers have a plethora of talent on their team this year. Many players who would be locks for other team’s rosters may end up getting cut from the Packers’ final roster. Of the players who are locks, Packers Wide Receivers Allen Lazard and Marquez Valdes-Scantling, two players whom we at Mayfield Sports […]

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Packers Jaire Alexander: The NFL’s Best Corner

The NFL is stocked with talented cornerbacks. Xavien Howard, for example, in Miami has grabbed many headlines over the past year with his ridiculous numbers. Last season, he led the NFL with 10 interceptions and 20 pass deflections. The Dolphins think so highly of him, that they restructured his contract just two years into the […]

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Celebrity Athlete Product Endorsements Work

A product endorsement from a celebrity athlete can bring notoriety to the brands they represent due to their large fan bases. Athletes remain major celebrities in modern media. This innovative marketing technique can be a great way to capture the attention of your target audience. Influencing Consumer Purchasing and Increasing Sales An athlete endorsement provides […]

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How Working With a Celebrity Athlete can Help Your Small Business

If you’re looking for a way to increase sales and improve overall brand awareness, prominent sports figures are attractive options. Their athletic prowess gives them instant credibility to any product, particularly anything related to those geared towards athletes. With that being said, their celebrity alone will influence fans to want to be like them and […]

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Are Virtual Conventions the Wave of the Future?

Since the onset of the Coronavirus pandemic, much of what we do today has gone virtual. Whether it is working from home, meetings, ordering food and supplies, viewing webinars, etc. many things we used to do in person are now done virtually. With social distancing, quarantines, and safer at home measures one cannot simply host […]

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The Rise and Potency of the Celebrity Autograph World

Celebrity autographs have been sought by sports fans since pretty much the dawn of professional sports. Over the years, this has evolved into a big business, including certified signed memorabilia. It’s no longer just kids waiting outside after a game or a chance meetup in public. Recently, the sports memorabilia industry has hit a boom […]

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Another Trip to the Playoffs for the Packers

Throughout most of its 100-year history, success was the norm for the Green Bay Packers. After a solid trouncing of rival Chicago Bears at Soldier Field in the 2020 season finale, the Packers not only earned another trip to the playoffs but the first overall seed as well. Meaning the road to the Lombardi Trophy […]

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